Tata CLiQ Luxury has announced an exclusive partnership with Bvlgari to launch their first digital boutique in the country.
The companies said this ‘strategic collaboration’ marks Bvlgari’s debut in India’s e-commerce space, and that Bvlgari has launched this partnership to 'maximise' the reach of its high end product offerings for a ‘fast growing’ new customer base.
From India-inspired creations such as the B.zero1 Kada Bracelet and the Bvlgari Mangalsutra to the Serpenti Viper bracelets and B.zero1 rings, the Bvlgari digital boutique on the Tata CLiQ Luxury platform offers a curated selection.
The digital boutique will also house the luxury brand’s Octo Finissimo collection, as well as the Octo Roma watches. It will also sell leather goods and other accessories.
“We are honoured to welcome Bvlgari to Tata CLiQ Luxury,” said Gopal Asthana, CEO, Tata CLiQ.
“Known for their unparalleled craftsmanship and exquisite designs we are proud to be their e-commerce partner in the country. The jewellery, watch, and accessories categories on the platform are of key focus and with this launch, we are elevating our portfolio further. Our endeavour is to bring iconic luxury brands to consumers across India, and we look forward to offering consumers an unmatched online luxury shopping experience,” he added.
Jean-Christophe Babin, CEO, Bvlgari, said the company is thrilled to mark a new chapter for Bvlgari in India through its partnership with Tata CLiQ Luxury.
“This important partnership allows us to bring our iconic designs across India, meeting customers with whom we share a deep love for beauty, excellence and exquisite craftsmanship. Together, we want to offer our customers an online shopping experience through the same attention and warm welcome that can be found in our boutiques,” he added.
Tata CLiQ Luxury and Bvlgari will also offer a luxury concierge service, through which customers can get a personalised shopping experience from professionals trained by Bvlgari.
The companies said this ‘strategic collaboration’ marks Bvlgari’s debut in India’s e-commerce space, and that Bvlgari has launched this partnership to 'maximise' the reach of its high end product offerings for a ‘fast growing’ new customer base.
From India-inspired creations such as the B.zero1 Kada Bracelet and the Bvlgari Mangalsutra to the Serpenti Viper bracelets and B.zero1 rings, the Bvlgari digital boutique on the Tata CLiQ Luxury platform offers a curated selection.
The digital boutique will also house the luxury brand’s Octo Finissimo collection, as well as the Octo Roma watches. It will also sell leather goods and other accessories.
“We are honoured to welcome Bvlgari to Tata CLiQ Luxury,” said Gopal Asthana, CEO, Tata CLiQ.
“Known for their unparalleled craftsmanship and exquisite designs we are proud to be their e-commerce partner in the country. The jewellery, watch, and accessories categories on the platform are of key focus and with this launch, we are elevating our portfolio further. Our endeavour is to bring iconic luxury brands to consumers across India, and we look forward to offering consumers an unmatched online luxury shopping experience,” he added.
Jean-Christophe Babin, CEO, Bvlgari, said the company is thrilled to mark a new chapter for Bvlgari in India through its partnership with Tata CLiQ Luxury.
“This important partnership allows us to bring our iconic designs across India, meeting customers with whom we share a deep love for beauty, excellence and exquisite craftsmanship. Together, we want to offer our customers an online shopping experience through the same attention and warm welcome that can be found in our boutiques,” he added.
Tata CLiQ Luxury and Bvlgari will also offer a luxury concierge service, through which customers can get a personalised shopping experience from professionals trained by Bvlgari.
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